Sarah Ashcroft x In The Style

In The Style has revealed its highly anticipated fourth collaboration, with UK fashion and lifestyle influencer Sarah Ashcroft. The super feminine collection takes inspiration from Sarah’s casual and cool style and the first drop of the range sold out immediately after a phenomenal social media response.
Fear not because a restock is upon us! The collection shows Sarah’s signature style in a colour palette of blushes, minks, coppers and nudes.
From silky twist maxi dresses to the suede mini dress with lace up back and the nude sequin slip dress -the range is the ultimate in glamorous sophistication.
Making sure that everything creates the perfect, Instagram shot, slogans play a key part with the Boss Babe crop tees and hoodies and the BABE oversized denim jacket, along with the ultimate Instagram accessory, the ‘Babe’ ‘Boss’ ‘Honey’ ‘Vibes’ and ‘Queen’ iPhone cases.
Key pieces from the range include the flocked lace high neck mini dress, taking inspiration from cool LA nights, to the peach sequin crop top for ultra casual glam and the rose gold glitter embellished midi skirt to create maximum impact.
“Working with In The Style on my collection has been an absolute dream, I’m in love with all of the pieces that we’ve designed! From the initial design meetings to shooting the campaign and seeing the finished products, I’m so proud of everything that we’ve created.” Says Sarah Ashcroft.
“We’ve been working with Sarah since she started out in the blogging world and it was a natural fit to collaborate on a range. I’m really happy to have her as part of the In The Style family and can’t wait to see the response to her collection.” Says Adam Frisby, director at In The Style.
The gorgeous new pieces are available now from InTheStyle.com, click here to shop and prepare to get your glam on Sarah style!

Follow MCR Fashion Industry across our social media channels:

Facebook: Manchester Fashion Industry
Twitter: @mcrfashindustry
Instagram: mcrfashindustry
Add us on snapchat: mcrfashindustry

Things We Learned From London Fashion Week Mens SS18

From the fashion phrase you need to know to the sportswear brand making a comeback, consider this a lesson in what’s going to be stylish for spring 2018.

As London Fashion Week Men’s, the bi-annual showcase of the best shirting, suiting and in some cases the craziest of fashion trends, comes to a close, we’ve rounded up six things you need to take away from the recent menswear collections:

1: Gorpcore is the new Normcore

Christopher Raeburn: collection of all-weather garments and shoes. Photograph: Jeff Spicer/Getty Images
Christopher Raeburn: collection of all-weather garments and shoes. Photograph: Jeff Spicer/Getty Images

Fleece jackets, raincoats, bumbags, and hiking boots, once the reserve of outdoorsy types, these items have become the mainstay of street-style stars, celebrities and featured heavily on runway shows alike. Enter, “gorpcore”, a term coined by New York Magazine that refers to fashion design that is influenced by countryside style.

Outdoorsy pursuits – or rather the outdoorsy wardrobe with its practicality – is becoming fashionable. Christopher Raeburn showed off his collection of all-weather garments and shoes that could withstand desert, wind and sun. Other designers explored similar territory, including Matthew Dainty and Ben Cottrell of Cottwellier. They experimented with technical fabrics and had models strutting around caravans toting square water carriers that you’d usually see on a campsite.

2: Power suits were big players

Modern Romantics: bold oversized tailoring from Topman. Photograph: Tristan Fewings/Getty Images
Modern Romantics: bold oversized tailoring from Topman. Photograph: Tristan Fewings/Getty Images

Masterfully playing with volume, suits came in power-shouldered and plentifully trousered, most notably at Martine Rose, where tailoring had a touch of Talking Heads’ David Byrne. High-street stalwart Topman entitled their collection “Modern Romantics”, taking inspiration from 1980s club culture complete with eyeliner, boldly oversized tailoring.

John Lawrence Sullivan: 1980s-style sci-fi meets post punk . Photograph: Jeff Spicer/Getty Images
John Lawrence Sullivan: rosy pink suit with chunky boots. Photograph: Jeff Spicer/Getty Images

Continuing the retro theme was designer John Lawrence Sullivan with his version of 1980s-style sci-fi meets post punk, showcasing a rosy pink suit with chunky boots and Matrix-esque glasses.

3: Fila is making a street-wear comeback

Liam Hodges showcased a collaboration with Fila, the vintage Italian sportswear bran. Photograph: Eamonn M. McCormack/Getty Images
Liam Hodges teamed up with Fila, the vintage Italian sportswear brand. Photograph: Eamonn M. McCormack/Getty Images

Adidas has Kanye and Puma has Rihanna, but Fila, the down-to-earth Italian sports label has cleverly collaborated with London’s freshest and newest designer Liam Hodges.

Using a variety of archive pieces from the brands’ rich heritage, including classic panelled polo shirts, multicoloured Henleys and low-tops shown in modern pastel shades, the collection was also contrasted with additional slogan pieces brandishing phrases sporadically throughout the collection such as “Faster Faster Faster” and “Noise.”

4: Florals for Spring/Summer 18

Alex Mullins: the man-floral reboot. Photograph: Jeff Spicer/Getty Images
Alex Mullins: the man-floral reboot. Photograph: Jeff Spicer/Getty Images

Although florals for spring is not altogether groundbreaking when it comes to womenswear, budding prints for men were cutting-edge as gender-fluid themes dominated the catwalks.

Luxurious floral silk sports jackets teamed with metallic lace vests and velvet tracksuit pants featured heavily at Danish designer Astrid Andersen. While designer Alex Mullins showcased the man-floral reboot with a bright daisy print that wound its way on fluid silk blouses, suits and wide-leg trousers.

 

5: Skinny Jeans might be on their way out 

Baggy trousers: E. Tautz went for cuffed high-waisted loose trouser look. Photograph: Stuart C. Wilson/Getty Images
Baggy trousers: E. Tautz went for cuffed high-waisted loose trouser look. Photograph: Stuart C. Wilson/Getty Images

After a decade of skinny cuts, trousers are getting baggy-as-you-like wider. At Topman Design voluminous trousers were shown high-waisted and pleated, designer Raimund Berthold demonstrated an urban take on the wide-leg trouser teaming them with fluid parkas and bomber jackets.

While at Kent & Curwen, a brand backed by David Beckham, vertical stripes reigned victorious as well as head-boy style jackets, and an modern update on the cricket trouser done in lightweight flannel. At E.Tautz, cuffed high-waisted loose trousers were de rigueur for a fashion-forward fellow.

 

6: Hats had buckets of charm

Bobby Abley: floppy hats all round

Floppy headgear, the kind you’d see on babies at the beach, was having a moment and not just on the catwalks. Bez from the Happy Mondays and Britpop fashion trendsetter Liam Gallagher were both spotted with these on their noggins. Adding a street-wear feel mixed with an utilitarian touch, designer Bobby Abley also nodded to the gropcore movement with his luxe version in leather complete with sensible strings.

 

Follow MCR Fashion Industry across our social media channels:

Facebook: Manchester Fashion Industry
Twitter: @mcrfashindustry
Instagram: mcrfashindustry
Add us on snapchat: mcrfashindustry

Want to write for us? Email us today at info@mcrfashionindustry.com

London Fashion Week Mens SS18: Bobby Abley

The London-based designer Bobby Abley  fashioned Teletubby backpacks, headgear to match the children’s characters’ different shaped antennas and jumpers bearing the faces of the much-loved creatures for his SS18 collection show at London Fashion Week Mens.

More subtle garments included a grey jumper printed with black Teletubby motifs arranged in amusing positions.

The designer himself even posed for a picture with a giant green Dipsy, which also took a gleeful gallop down the catwalk as part of the show.

See all the show looks below:

 

90’s Revival.

See the full Bobby Abley Spring/Summer 2018 Collection which showcased at London Fashion Week Men’s:



Post a new comment

London Fashion Week Mens SS18 : A-COLD-WALL*

Samuel Ross has just unveiled A-COLD-WALL*‘s 2018 spring/summer collection at London Fashion Week: Mens. The designer’s latest assemblage blends utilitarian design cues with unconventional silhouettes.

A generous array of everyday staples such as jackets, hoodies and trousers receive a high-cut crop treatment. In addition, Ross ingeniously plays with traditional suiting and accessories.

Star pieces include elongated raincoats, down jackets, blazers with contrasted shoulder pads, patchwork trousers, and experimental bucket hats. Of course, we can’t forget the diverse range of bespoke NikeLab Air Force 1 Low sprinkled throughout the collection.

Here’s the SS18 lookbook from A-COLD-WALL*. If you like what you see, head over to the brand’s online store for more info.